BEA | The AI solution for all brand-relevant topics

Know-how, resources, answers, and solutions related to your brand in an AI-powered, intuitive tool. That is BEA.

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Where can I find our logo and how do I use it?

Guide

Does this layout fit our corporate design?

Check

Where can I find our logo and how do I use it?

Guide

Guide

Get answers to questions about brand-relevant topics directly at any time.

Guide

Get answers to questions about brand-relevant topics directly at any time.

Check

Check layouts, images, and text for brand compliance in no time.

Check

Check layouts, images, and text for brand compliance in no time.

Create

Generate simple, channel-specific content in seconds that is brand-compliant.

Create

Generate simple, channel-specific content in seconds that is brand-compliant.

Monitor

Gain valuable insights, patterns, and findings from the collaborative brand work.

Monitor

Gain valuable insights, patterns, and findings from the collaborative brand work.

To the use case examples

“With BEA, we are working with denkwerk to create a solution that enables us to manage our brand consistently, quickly, and accurately.”
Jakob Muziol
Head of Marketing, ARAG
“BEA creates space for what often gets overlooked: strategic topics and creativity.”
Martina Wesenberg
Senior Marketing Manager, ARAG
“Daily repetitive questions to the same people are simply eliminated with the guide.”
Florian Ohldag
Digital Marketing Manager, ARAG
“With the guide function, we already cover many marketing cases, such as how a headline is formatted with our two fonts.”
Bernd Maske
Art Director, ARAG
“With BEA, we are working with denkwerk to create a solution that enables us to manage our brand consistently, quickly, and accurately.”
Jakob Muziol
Head of Marketing, ARAG
“BEA creates space for what often gets overlooked: strategic topics and creativity.”
Martina Wesenberg
Senior Marketing Manager, ARAG
“Daily repetitive questions to the same people are simply eliminated with the guide.”
Florian Ohldag
Digital Marketing Manager, ARAG
“With the guide function, we already cover many marketing cases, such as how a headline is formatted with our two fonts.”
Bernd Maske
Art Director, ARAG
“With BEA, we are working with denkwerk to create a solution that enables us to manage our brand consistently, quickly, and accurately.”
Jakob Muziol
Head of Marketing, ARAG
“BEA creates space for what often gets overlooked: strategic topics and creativity.”
Martina Wesenberg
Senior Marketing Manager, ARAG
“Daily repetitive questions to the same people are simply eliminated with the guide.”
Florian Ohldag
Digital Marketing Manager, ARAG
“With the guide function, we already cover many marketing cases, such as how a headline is formatted with our two fonts.”
Bernd Maske
Art Director, ARAG
“With BEA, we are working with denkwerk to create a solution that enables us to manage our brand consistently, quickly, and accurately.”
Jakob Muziol
Head of Marketing, ARAG
“BEA creates space for what often gets overlooked: strategic topics and creativity.”
Martina Wesenberg
Senior Marketing Manager, ARAG
“Daily repetitive questions to the same people are simply eliminated with the guide.”
Florian Ohldag
Digital Marketing Manager, ARAG
“With the guide function, we already cover many marketing cases, such as how a headline is formatted with our two fonts.”
Bernd Maske
Art Director, ARAG

“With BEA, we are working with denkwerk to create a solution that enables us to manage our brand consistently, quickly, and accurately.”
Jakob Muziol
Head of Marketing, ARAG
“BEA creates space for what often gets overlooked: strategic topics and creativity.”
Martina Wesenberg
Senior Marketing Manager, ARAG
“Daily repetitive questions to the same people are simply eliminated with the guide.”
Florian Ohldag
Digital Marketing Manager, ARAG
“With the guide function, we already cover many marketing cases, such as how a headline is formatted with our two fonts.”
Bernd Maske
Art Director, ARAG
“With BEA, we are working with denkwerk to create a solution that enables us to manage our brand consistently, quickly, and accurately.”
Jakob Muziol
Head of Marketing, ARAG
“BEA creates space for what often gets overlooked: strategic topics and creativity.”
Martina Wesenberg
Senior Marketing Manager, ARAG
“Daily repetitive questions to the same people are simply eliminated with the guide.”
Florian Ohldag
Digital Marketing Manager, ARAG
“With the guide function, we already cover many marketing cases, such as how a headline is formatted with our two fonts.”
Bernd Maske
Art Director, ARAG
“With BEA, we are working with denkwerk to create a solution that enables us to manage our brand consistently, quickly, and accurately.”
Jakob Muziol
Head of Marketing, ARAG
“BEA creates space for what often gets overlooked: strategic topics and creativity.”
Martina Wesenberg
Senior Marketing Manager, ARAG
“Daily repetitive questions to the same people are simply eliminated with the guide.”
Florian Ohldag
Digital Marketing Manager, ARAG
“With the guide function, we already cover many marketing cases, such as how a headline is formatted with our two fonts.”
Bernd Maske
Art Director, ARAG
“With BEA, we are working with denkwerk to create a solution that enables us to manage our brand consistently, quickly, and accurately.”
Jakob Muziol
Head of Marketing, ARAG
“BEA creates space for what often gets overlooked: strategic topics and creativity.”
Martina Wesenberg
Senior Marketing Manager, ARAG
“Daily repetitive questions to the same people are simply eliminated with the guide.”
Florian Ohldag
Digital Marketing Manager, ARAG
“With the guide function, we already cover many marketing cases, such as how a headline is formatted with our two fonts.”
Bernd Maske
Art Director, ARAG

The AI solution that delivers what it promises

AI-ready, set, go

BEA optimally utilizes the know-how and resources around your brand with the help of AI.

Tailored white-label solution

BEA speaks your brand language – from colors, typography, and visual language to the tone of your communication.

In compliance with GDPR and the European AI Act

BEA meets the highest data protection and compliance standards – with secure cloud hosting in Germany.

Easy integration into your tool landscape

BEA offers flexible interfaces and can be easily connected and integrated with existing solutions and processes.

The AI solution around all brand-relevant topics

Graphics with all the questions that come in at BEA and provide strategic input to the Marketing Headquarters throughout the entire process.

Graphic with BEA, which handles routine inquiries while the marketing headquarters provides strategic input.

A graphic with many requests that converge in BEA and are answered immediately even at high volume.

Let's get straight to the point

Simply formulate your request or question naturally – the chat-based interface provides concrete answers and solutions in no time.

Always on hand

Whether it's 5 minutes before a deadline, after 6 PM, or during holiday time – BEA always helps exactly when a question or problem arises.

Uncomplicated brand consistent

No matter how trivial – BEA has a helpful answer to really every brand question. This increases the likelihood that even the numerous small details will be checked, which often jeopardize brand consistency.

Time for the essentials

Routine requests and orders are processed directly by BEA – this frees up the brands' managers and their teams. More time remains for more complex and strategic topics.

An AI solution that pays off

How do I use the colors correctly? Where can I find the logo? How do I access the image database?

Together we identify the most common time wasters in your team – and often huge savings potential that can be directly realized.

Discover your potential savings

Minutes per routine request?

Frequency per capita and month?

People in the team?

150

Personentage pro Jahr

1200 Stunden

Minutes per routine request?

Frequency per capita and month?

People in the team?

150

Personentage pro Jahr

1200 Stunden

77 %

77% of the companies studied continue to struggle with off-brand content despite brand guidelines.

Source

23 %

Companies with inconsistent visual brand management must spend an average of 23 % more budget to achieve the same reach as consistently acting competitors.

Source

3 – 4 ×

Brands that have a consistent presence are 3 to 4 times more visible to consumers.

Source

Guide

Check

Create

Monitor

All brand knowledge. No misunderstandings.

Find and use brand assets correctly

Designer

I need fonts and a logo to download. How do I use both correctly?

Implement UI in Library

Best cases of the last campaigns

Guide

Check

Create

Monitor

All brand knowledge. No misunderstandings.

Find and use brand assets correctly

Designer

I need fonts and a logo to download. How do I use both correctly?

Implement UI in Library

Best cases of the last campaigns

250 digital heads, over 2000 years of brand experience

The Brand Experience Agent (BEA) is a whitelabel AI solution for smart, efficient, and future-proof brand management – developed by denkwerk. Create Positive Change: As an agency and consulting hybrid, we help businesses and organizations harness the opportunities of the digital world – strategically, design-wise, and technologically.